CRAFTING

BOLD

AND COMPELLING
NARRATIVES.

As a creative leader with over a decade of experience in brand strategy, multimedia storytelling, and digital innovation, I have spearheaded full-scale rebranding and website/LMS redesigns, transforming user experience and driving significant growth. I've also crafted brand identities and lead-generation campaigns, produced high-impact 3D animations, and guided content strategy for iconic organizations, always blending strategic vision with hands-on craft to deliver work that resonates.

BRANDING

Over the past decade, I’ve led transformative branding projects from eCornell’s rebrand that drove 80% enrollment growth and IllumAdvisors’ identity creation to Aligned Energy’s global logo redesign and 3D animations, Jack Welch’s revamped photography, video, and UX, Gulfstream’s website and product visualizations, and Benetton’s flagship store branding turning brand strategy into compelling user experiences.

marketing

I’ve driven integrated marketing projects, from eCornell’s 80%-boost rebrand and website overhaul to multimedia campaigns and 3D product visualizations for IllumAdvisors, Aligned Energy, Jack Welch Management Institute, Screenvision Media, Gulfstream Aerospace, and Benetton, delivering engaging results-driven brand experiences.

design lab

With expertise spanning VFX to graphic design, I’ve brought ideas to life across industries and on passion projects, each venture pushing creative boundaries and delivering its own exhilarating challenges.